Learning Internet Marketing

Okay, so you want to learn Internet marketing, especially since you've retired and have a lot of extra time on your hands. Plus you wouldn't mind earning a little extra money in the process. But you think you're too old for such a big learning curve. After all, Internet marketing is for the young and energetic - or is it? Meet GrannyBlogger , 85 years old and learning more every day. She's an affiliate for a number of products, including Kevin Riley's. And thanks to his tutoring, she's finished creating her second infoproduct and has it up for sale. She's also my mother and accompanied me to Atlanta last month to the NAMS Internet marketing conference. At her age, she didn't feel up to the long days of workshops, but she made sure to mingle in the evenings. Here's a video of her and Kevin Riley, who came from Japan to be an instructor. Doesn't look too old to me!

My daughter Melanie is a virtual assistant and Internet marketer. I don't know how she does it, with two toddlers underfoot, but she manages to have a netbook on her lap and make it part of her day.  The following article is one of hers that I thought would be good to share with all of you.   "One of the hardest things for me to learn as I was fumbling my way through learning an online business, was proper marketing. I am not a seller by nature. I remember sitting many a times outside before a job interview trying to go over what I would say when they asked me why they should hire me. I am the type of person who can show you what I can do, not tell you how good I can do it.    When you want to be a successful business owner online, you need to learn how to hone your marketing skills. Whether you do pay per click, classifieds, email marketing, forum chats, article marketing, or any other form of advertising you choose, you need to grab your readers attention in the first few se

A couple of years ago, I advertised a workshop about creating a blog using Blogger. Not much interest. It seemed that people weren't quite sure what a blog was. Even a year ago, the response wasn't what I'd hoped for. This past fall, the workshop was advertised as "Create a Free Website" and had a number of registrations - all because of the change in name. We still used Blogger to create the site and everyone was thrilled with their results. If I had decided that people didn't want to blog and given up, I'd have lost out on a great opportunity. I was reminded of a comment made while attending NAMS in Atlanta this past weekend: "People don't know what they don't know." So you have to start with a familiar point of reference when introducing any new concept, product, or service. From there, you can help them to become more aware of what they are missing. Next time you approach a potential customer, put yourself in their shoes. "